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Get Comparisons allows users to compare two items, side by side. The application is intended to allow the user to post a comparison and see what experts and other users think. Any type of item can be compared, to social networking sites to mobile phone brands. The user can search the site to look for any comparisons that feature a specific item, or create a new comparison. Each comparison is rated by the user community, giving an unbiased glimpse into what a crowd things when a decision must be made between two items. Through Get Comparisons, users can make a better decision about a purchase or any other choice that might require deciding between two items. A view all feature is included so the user can see each current comparison and how it’s faring in the eyes of the community. The user can click the tabs at the top of the results page to view trending and requested comparisons.

Get Comparisons was founded in January of 2011. The application was intended to give internet users a place to compare two items. The company is based out of Atlanta, Georgia and currently includes founder Akshay Arabolu and Community Manager Nima Patel. The company remains small, with fewer than five employees, but the Get Comparisons online community continues to grow.

Get Comparisons provides users with a place to compare two items and see what others think about them. The concept is not entirely new, but it is an effective way to get a mass response when making a decision. There are many ways to implement the results, and it all comes down to what the user does with the data gathered from a comparison.

The Get Comparisons website welcomes users with a unique blue and green color scheme offset by wide, dark headers and footers. A search tool bar is nestled in the upper, right hand corner beside three buttons to help users add comparisons, make a request or view all available comparisons. Hints of orange are used throughout to create a vibrant color scheme that adds personality without distracting the eyes.

New users are not required to log in to view comparisons. All visitors can access the search bar and “View All” button. Those who would like to sign up can do so by clicking the orange “Request Invitation” button found near the center of the homepage. A pop up box will appear, asking for the user’s email address. Get Comparisons is currently in beta, so an invitation is required to sign up.

At this time, there is no cost for using Get Comparisons. All visitors can access current comparisons or request an invitation for free. There are no subscription fees or other charges for the service. This is definitely a good thing because Get Comparisons is driven by its community. Without the users, there would be no comparisons posted or votes cast for items posted by others. There is no indication that a subscription fee will be added later, however Get Comparisons is still in beta so it is always possible until the site’s creators’ state otherwise.

GetComparisons.com is a great resource for anyone who would like to compare two items. The application shows a great deal of potential for users who are going to make a purchase, however there are other ways to apply the data gathered through the user community.

• Search for specific items or comparisons
• View all current comparisons
• Toggle between requests and trending comparisons
• See what an online community thinks about two items
• Post a comparison for other Get Comparisons users to respond to

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